Imaginative Play

This is where play becomes storytelling. Our Imaginative Play collection invites children into worlds they build themselves, guided by curiosity rather than screens. This edit brings together screen-free toys, dollhouses, costumes, and play scenes, designed to support storytelling, role play, and hands-on exploration. From beautifully crafted wooden toys to heirloom-quality children’s products that inspire daily rituals of play, these pieces evolve with a child’s imagination and remain a favourite for years.

400 products

Our story

Welcome to Little-Ish

Welcome to Little-ish — a children’s lifestyle store celebrating timeless and modern classics designed to spark imagination. From toys, decor, and clothing to books, arts, and crafts, everything we offer inspires creativity without screens, batteries, or plug-ins. We champion small-batch makers, family-owned businesses, and socially conscious brands that care for both children’s well-being and the world they’ll inherit.

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Imaginative Play That Grows Stories

Imaginative play encourages children to create stories, roles, and worlds of their own. At our children’s lifestyle store, we focus on toys that nurture creativity, emotional expression, and independent thinking through open-ended play.

Yes. Our Imaginative Play edit spans a wide age range, with pieces that grow alongside a child. Many items are created to be enjoyed for years rather than outgrown quickly.

We feature timeless wooden toys selected for their durability, tactile appeal, and the ability to spark imagination without relying on batteries or screens.

Absolutely. These pieces make meaningful unique children’s gifts, whether you’re shopping for birthday gifts, milestone moments, or keepsakes meant to be treasured.